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  • Things to do in Pondicherry: Visit Artika Café to check out our little boutique!
  • Here's a cool picture of our batik fabrics by @joannafowles, fellow natural dyes lover!
  • Signed on 24th January, 1950, the constitution of India was handwritten by Prem Behari Raizada with beautiful calligraphy. It is the longest written Constitution of any sovereign country in the world. Happy Republic Day, India!
  • Spot Idly, the official Indigenous Industries' mascot.
  • Pictured here: Our batik pen, made out of coconut fibres, used for drawing with hot wax. Once the dyeing is finished, we melt the wax from our tees and collect it to be used again.
  • True Indigo (Indigofera Tinctoria) is a plant that we love and to which we owe a lot. What you see here are commonly called "Indigo cakes", they are compacted extracts of fermented indigo leaves.
  • Sneak peak at our upcoming Batik t-shirt collection! Coming to you very soon.
  • We’re just in love with Khadi. Not only for the tremendous character of the fabric itself, or because Khadi doesn’t require fossil fuel or creates any waste, but also because Khadi empowers thousands of men and women throughout rural India. What's not to love?
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